Email marketing is still a key piece of the overall marketing strategy. However in today’s age of inbox overload, how do you encourage your customers to open and not archive, or worse unsubscribe from your communications?
Julia Carter from our partners at Traffika have outlined the three barriers to your email marketing strategy.
1. Lack of content
2. Email databases
3. No quick fix
To read more and make the most of your e-communications click here.