Where

Online event

When

Wednesday 10th March 2021
1:30pm - 2:30pm
  Register here

Celebrating Australia’s female leaders of eCommerce as part of International Women’s Day.

 

In honour of International Women’s Day, the National Retail Association and dotdigital are proud to partner for a special forum designed to provide expertise and advice to retailers from Australia’s leading women retailers. Our speakers will discuss a variety of topics covering starting a business to having a genuine, brand-oriented relationship with customers via their ecommerce platforms. How did these entrepreneurs #ChooseToChallenge the status quo?

Expert speakers and leaders of eCommerce Sandradee Makejev (St Frock), Julie Mathers (Flora & Fauna) and Aparna Gray (dotdigital) will share their experience on topics including:

  • The challenges faced by women in top level roles
  • Work/life balance as a female leader
  • How gender affects a customers experience with a brand
  • How to be a customer experience champion both online and in store
  • How did challenge bring change?

 

Flora & Fauna

ST. Frock | Panellist

Dotdigital | Panellist

How did these entrepreneurs #ChooseToChallenge the status quo?

This International Women’s Day, the National Retail Association and dotdigital are proud to partner for a special forum designed to provide expertise and advice to retailers from Australia’s leading women retailers. Our speakers will discuss a variety of topics covering starting a business to having a genuine, brand-oriented relationship with customers via their ecommerce platforms.

Expert speakers from diverse backgrounds in retail will share their experience on topics including:

The challenges faced by women in top level roles
The way shoppers relate to consumer brands , and the effect of gender
How to be a customer experience champion both online and in store
How did challenge bring change