Retail Is Your Future - Floristry
A florist purchases flowers from growers or wholesalers and sells them in loose bunches, mixed posies or adds display foliage to create beautiful arrangements. Florists only sell about half of all retail flowers – competition comes from supermarkets; petrol stations; convenience stores; fruit and vegetable shops; road-side stalls and internet retailers – so they respond by specialising in freshness, quality, customer service, special orders and complementary gift lines.
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