Have you taken the leap towards omnichannel marketing? If not, you’re not alone. Over 45% of marketers say they lack...
Have you taken the leap towards omnichannel marketing? If not, you’re not alone. Over 45% of marketers say they lack the skills, technology or expertise to optimise their customer journey to an omnichannel approach. As your digital marketing partner, we’ve organised a list of Shopify apps we use to optimise our...
Understanding your customers’ journey to purchase isn’t always an easy process. As a retailer you are likely using multiple marketing...
Understanding your customers’ journey to purchase isn’t always an easy process. As a retailer you are likely using multiple marketing channels to reach your customer and push your product. So how do you know which channels to push and when? Is there any point to paid search or email marketing? At what...
Email marketing is still a key piece of the overall marketing strategy. However in today’s age of inbox overload,...
Email marketing is still a key piece of the overall marketing strategy. However in today’s age of inbox overload, how do you encourage your customers to open and not archive, or worse unsubscribe from your communications? Julia Carter from our partners at Traffika have outlined the three barriers to your...
Professional development is a term that makes eyes roll in offices around the world, but it shouldn’t be about...
Professional development is a term that makes eyes roll in offices around the world, but it shouldn’t be about “doing your hours”, it is an opportunity to enhance your knowledge and skills. Whether you are at the top of your field or just starting out, there is always something new...