Immersive experiences draw consumers

Bricks and mortar stores have entered the era of digital, however it’s not all doom and gloom for retailers...

Bricks and mortar stores have entered the era of digital, however it’s not all doom and gloom for retailers who believe physical store fronts are still key to the shopping experience. A report from brand intelligence firm L2 suggests that 72% of shoppers consider the bricks and mortar experience most...

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